Impact
The much beloved Evelina Gang... has become an iconic part of the hospital’s culture and identity.
- Kieron Boyle, CEO, Guy’s and St Thomas’ Charity
Evelina London Healthcare approached us in 2012 with a challenge: how can we make our new building easier for children and families to navigate? Art in Site worked with Japanese manga artist Kiriko Kubo to develop a series of illustrated characters – the “Evelina Gang” – who act as friendly guides around the main site of the hospital.
The gang points the way, offering information and words of encouragement, using child-friendly language.
Unlike purely word-based wayfinding schemes for adults, the gang integrate playfully with the environment, brining charm and humour to the patient journey.
Since 2013, the gang has been developed further for other departments across Evelina Children’s Hospital, and has become an iconic part of its culture and identity.
This artwork has been supported by Guy’s and St Thomas’ Charity, which helps create a world-class environment for patients, staff and visitors at Guy’s and St Thomas’ NHS Foundation Trust. Find out more at www.supportgstt.org.uk
The much beloved Evelina Gang... has become an iconic part of the hospital’s culture and identity.
- Kieron Boyle, CEO, Guy’s and St Thomas’ Charity
Date 2011
Sector Healthcare
Service Children's Hospital
Commissioned by Guy's & St Thomas' NHS Trust
Artist Art in Site, Kiriko Kubo
Users Children & Families